Weekday on an expansion mode; to open new stores across Europe in 2019

Fashion brand Weekday is influenced by youth culture and street style
by Textile Quotient News Desk
16 Feb 2019

The rollout includes stores in existing markets as well as two new markets

A fashion brand influenced by youth culture and street style, Swedish brand retailer Weekday, a part of the H&M family of labels, is in expansion mode, with new stores opening doors across Europe throughout 2019.

During summer 2019, Weekday will open a new store in Canal St. Martin, one of Paris’s most youthful and trendy neighbourhoods. This will be the second Weekday store in Paris. Weekday, also plans to open its’ first stores in Iceland and Luxembourg, and will continue its’ expansion in Belgium with two more new stores. The first store will open in early spring in Leuven, while the second store in Sint-Pieters Nieuwstraat, Ghent will open in late summer. With these two openings in spring/summer, Weekday will have a total of five stores in Belgium.

Launched in 2002 in Stockholm, Sweden, Weekday now has stores across Austria, Denmark, Germany, Norway, Sweden and the UK, to name a few.


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